Germany-based auto marketplace AutoScout24 has introduced a dashboard for dealers. The feature, which integrates the company’s AI functions, replaces the previous dealer area and is intended to make managing listings and tracking performance more efficient.
According to the company, the dashboard consolidates key functions into a design that provides dealers with immediate access to essential performance data, customer ratings and AI-based recommendations. The goal is to help retailers save time and make better-informed decisions.
“As a partner to the trade, it is our goal to provide digital solutions that make a decisive difference in everyday sales. With the new dealer dashboard, we are now bundling key information and our artificial intelligence-based functions in one place. This gives dealers immediate access to their most important data, saves time and enables them to optimize their sales strategy based on data,” said CCO Felix Frank.
The dashboard integrates AutoScout24’s AI toolset HändlerIQ, which supports dealers with real-time recommendations on pricing, listing quality, equipment features and competitive analysis. Suggested actions can be implemented directly from the dashboard, allowing dealers to easily correct listings or adjust prices.
In addition to the AI features, the new dashboard provides an overview of performance metrics such as inquiries, time-on-stand and search visibility. It also includes a more comprehensive customer-review-management feature, helping dealers to track and respond to new ratings.
Last year, AutoScout24 launched an initiative to integrate its digital tools and vehicle data directly into dealer systems, and since then, it has ramped up its collaboration with data service providers in the country.
In June this year, the company stated that “the ten largest data service providers have fully integrated AutoScout24 vehicle statistics data into their systems”, with six of these also supporting HändlerIQ’s functions.
AutoScout24 has more than two million listed vehicles, and the company says that it works with more than 45,000 dealers in 19 countries.
