ContactCars.com has joined forces with Toyota Egypt to roll out the country’s first digital auction service, Automark Auction, for used cars.

With this new service, a network of verified dealers can participate in monthly used-car auctions by Toyota Egypt, according to a news release.

Accessible through Contactcars.com’s app, the auction features “a variety of pre-owned Toyota and non-Toyota models” for registered dealers to bid on.

In addition to vehicle auctioning, Automark also enables customers to trade in or sell their existing vehicles with all transactions conducted 100% digitally.

In Nov. 2022, Cairo-based auto marketplace Contactcars.com reached a ‘strategic partnership’ with Toyota Egypt Group for a used-car pricing tool.

The latest collaboration will help Toyota to extend its outreach and improve sales through digital channels, said Contactcars.com’s CEO Waleed Kamel.

Last month used-car digital dealer Sylndr of Egypt raised $15.7 million U.S. in Series A for digitizing mobility landscape.

“At Toyota Egypt, we are committed to delivering innovative, customer-centric solutions that keep pace with the digital transformation of the automotive industry,” CEO Ahmed Monsef said.

“The launch of Automark Auction, in collaboration with Contactcars.com, reflects our vision to modernize the used car market in Egypt and offer a seamless, transparent, and efficient experience for both our customers and dealer network.”